No More rules Chapter One keynotes slides
10, 12 & 13 Review Chapter 11 is not included on the next exam… your welcome.
Ch 13 Keynote Learning Objectives After reading the chapter, students should understand: Pop culture sparked a dynamic dialogue between the graphic language of commerce and those of counterculture and protest. Slick photography and self-conscious humor introduced elements of sophistication and complicity into the graphic design of mainstream advertising. Graphic designers began to develop signature styles … Continued
Ch 12 Keynote Ch 12 Learning Objectives After reading the chapter, students should understand: The work of the graphic designer expanded from composing and stylizing messages to coordinating an “image” across products and communications. This coordination was facilitated by a logical approach and new production technologies. The aesthetics of corporate systematization drew on the … Continued